Simple wood flooring design for the road show kiosk that we build for Coway Malaysia during their exhibition at Sungai Petani, Kedah.
How to Stand Out — Even if Your Booth is Small
In today’s “bigger is better” world, you might feel like your small exhibit might not stand out at that upcoming trade show. But fear not! There are ways to shine, even if your booth isn’t humungous.
Let’s go over some tips from Exhibitor Online:
Did you know that you can rent portable lights to brighten up your trade show space? Industry research reveals that proper lighting can improve booth visibility by up to 50 percent!
You might be tempted to display as many products as possible. But heed caution: Showing off too many items can come across as crowded and messy. Instead, choose a few favorites that are more likely to draw people in.
Using colors that catch the eye from a distance is imperative at a trade show. Be sure to decorate with colors that pop against the background.
Use quality trade show displays
Graphics at your trade show booth should be large enough to see from in front of your booth. Avoid using small text that cannot be read by visitors.