If you walk into a bustling trade show and notice there are two exhibition booths sit side by side. Both companies invested equally in eye-catching displays, premium product samples, and strategic floor positioning. Yet one booth buzzes with engaged conversations and qualified leads, while the other collects dust and disinterested glances. Which booth will you...
Author: lhyeoh
How to Hire the Best Trade Show Booth Staff: A Complete 5-Step Checklist
You’ve invested thousands—maybe tens of thousands—in your trade show booth. The graphics are stunning. The lighting creates just the right ambiance. Your product samples are perfectly arranged. Everything looks incredible. Then your show floor opens, and you watch potential customers walk right past your booth without a second glance. Meanwhile, three aisles over, a competitor...
8 Simple Steps for Organizing an Out-of-Town Event
Planning an out-of-town event sounds exciting — new places, fresh vibes, and unforgettable moments! But let’s be real: it can also feel overwhelming if you don’t know where to start. That’s why we’ve broken it down into 8 simple, creative steps to help you plan an event that’s not just smooth, but extra special. From...
10 Ways for Event Planners to Avoid Burnout
10 Ways for Event Planners to Avoid Burnout Event planning is one of the most exciting yet stressful careers out there. The fast-paced nature of coordinating venues, vendors, and client expectations can quickly lead to exhaustion. Many event planners struggle with burnout, which can affect their mental and physical health, productivity, and overall job satisfaction....
2025 HOMEDEC IS COMING
Get ready to transform your living spaces! The highly anticipated HOMEDEC Exhibition is coming soon. It will be held at the Kuala Lumpur Convention Centre(KLCC) from 13 to 16 March 2025. It’s your ultimate destination for all things home improvement and interior design. HOMEDEC has partnered with over 20,000 exhibitors over the years. This year,...
Increase Venue Revenue: 10 Proven Weekday Booking Strategies
Imagine your venue, pulsating with energy, not just on weekends, but every single day. Transforming those quiet weekday hours into a thriving hub of activity isn’t just a dream; it’s an attainable reality. But how do you unlock that hidden potential? It’s more than just opening your doors; it’s about crafting an irresistible experience that...
Elevate Your Trade Show Presence: Invest in Professional Photography
Professional photography of a trade show exhibit is not just an optional add-on; it is a must-have investment that can significantly elevate your brand’s presence and impact. In today’s visually driven world, high-quality images are essential for capturing attention, telling your brand’s story, and creating a lasting impression. Trade shows are bustling, dynamic environments where...






